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Protecting Sensitive Data: A Guide to Data Security and Privacy
on March 5, 2021
Is Your Company Doing Enough to Safeguard its Customers’ Sensitive Data? Data security and privacy are vital in today’s digital world for protecting personal customer information and maintaining your company’s reputation as a trusted brand. In this blog, we define sensitive data and how companies can help reduce...
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Improving Cash Flow: Bill Payment Automation Strategies
on January 26, 2021
Billing statements have come a long way. Upgrades to design, such as the inclusion of color and graphics, have made statements much easier to consume. Digital printing took these changes to another level, enabling techniques such as personalization and data-driven graphics enhancements that allow billers to achieve...
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Address Cleansing and USPS Mailer Scorecard Guide
on January 11, 2021
How to Improve Address Quality in Mailing Campaigns Improve the efficiency of your mail campaigns and maximize your marketing strategies by effectively cleansing your customer mailing database. According to an Experian Data Quality survey, over 32% of address data is inaccurate, making it crucial to address this issue...
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Utility Bill Design Best Practices to Improve the Customer Experience
on December 10, 2020
Gas, electric, water, cable, waste management and more – almost every resident uses these utilities and subsequently needs to pay their bills. These utility billing statements provide a unique opportunity to communicate with this dedicated audience, from providing payment due and account information to including...
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Strategies to Boost Business Efficiency
on October 21, 2020
Have you been researching ways to improve your business? Or simply looking into different methods of increasing productivity? If you answered “yes” to either question, this guide can help. The backbone of every successful company relies on an efficient workforce, which includes everyone from senior management to...
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Social Media Strategies for Credit Unions to Better Engage with Members
on August 21, 2020
5 Tips to Enhance Your Credit Union’s Social Media Marketing Strategy Now is the time to bring your credit union’s social strategy front and center. According to a recent Nielson study, social media usage has substantially increased during the coronavirus pandemic. In addition to having more eyes on the web than...
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What is the Pantone Color Matching System?
on June 12, 2020
How Does the Pantone Color of the Year Affect Marketing Trends? Pantone revolutionized the printing industry by creating its Pantone Matching System (PMS). PMS is a patented numbering system assigned to chips of color and designed to provide consistent and accurate color in production, regardless of the printing...
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How to Choose the Best Print and Mail Vendor?
on May 29, 2020
Are you considering transitioning to outsourcing your company's high-volume print and mail jobs, but uncertain about choosing the right service provider? Not all print and mail vendors are equal. Each business faces unique challenges, expectations, and regulatory requirements in communicating with customers through print...