“Customer Communications” Tag
Benefits of Outsourcing Print and Mail – Reduce Costs, Risks, Increase Efficiency
on April 21, 2017
Benefits of Outsourcing Print and Mail There are many benefits to print outsourcing. But first of all, we need to define the term print outsourcing. Outsourcing printing is when all printing, mailing, document management, multichannel delivery, and even marketing is handled by a third-party company....
Social Media Marketing: Boost Customer Engagement
on April 6, 2017
Using Social Media Marketing to Boost Customer Engagement Social media marketing, when utilized properly is a great strategy for building engagement with your consumers. Social media has evolved drastically over the last couple of years. One thing about social media marketing that will never change is the...
Is Poor Customer Document Design Hurting Your Company’s Business?
on March 3, 2017
The Importance of Effective Communication in Customer Documents The old saying goes that you only get one chance to make a first impression and that is so true when marketing to consumers. Using outdated design strategies and layouts for your client communications could be costing your company valuable...
Document Design Strategies for Millennials
on September 2, 2015
Millennial Marketing A quick word of caution for any brands with a document management strategy. Marketing to Millennials matters to your future growth. Ignoring this growing demographic's need for ease, simplicity, and convenience could cost you dearly. Marketing to millennials can be tough, but we will...
Getting More Business Value out of Transactional Customer Documents
on May 26, 2015
Document Value Checklist: Turn Paper into Gold In an earlier post, we explained that even a transactional customer document can have way more value to your business than most think. A bank statement, invoice, bill, or regulatory document can become a valuable touchpoint to interact with your customers. We...