“Postage” Tag

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Dimensional Mailers: Taking Direct Mail to the Next Level

FSSI logo FSSI Marketing on March 21, 2024

USPS 3D Mail Innovations: Direct Mail Dimensional mailers are not flat like other traditional mail pieces. Dimensional mail shapes include tubes, boxes, spheres, and other unique formats. This type of mail has much higher response rates compared to traditional mailing. Taking advantage of the creative use of...

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The Benefits of Certified Mail: An Ultimate Guide

FSSI logo FSSI on February 21, 2024

In today's fast-paced digital era, where communication is predominantly conducted through emails, messaging apps, and online platforms, the value of physical mail may sometimes be overlooked. However, there are situations where the importance of reliable, trackable, and secure delivery cannot be understated....

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4 Effective Direct Mail Strategies to Build your Brand

FSSI logo FSSI on January 15, 2024

New Direct Mail Technology and Techniques There are huge ROI benefits to making your direct mail more helpful and engaging. Whether they take the form of greater brand awareness, deeper customer connections, higher response rates, or good old postal discounts. We are going to review some strategies to...

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Postal Optimization Guide: How to Reduce Postage Costs

FSSI logo FSSI on January 10, 2024

How to Optimize Your Mailing Practices and Lower Your Postal Rates Your ultimate goal as a mailing service provider is to get the lowest possible postage rates for your customers. There are many readily available ways to save on your postage and mailing costs without sacrificing the design of your mailpiece...

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Why Are Paper Prices Going Up? Here’s Why Paper Costs So Much

FSSI logo FSSI Marketing on November 21, 2023

The Effect of Higher Paper Prices on the Print Industry In the last few years, there has been a combination of factors leading to paper price increases. With a combination of price hikes, increased demand, availability issues, and other related factors, the following dynamics are responsible for the recent...

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Address Cleansing and USPS Mailer Scorecard Guide

FSSI logo FSSI on January 11, 2021

How to Improve Address Quality in Mailing Campaigns Improve the efficiency of your mail campaigns and maximize your marketing strategies by effectively cleansing your customer mailing database. According to an Experian Data Quality survey, over 32% of address data is inaccurate, making it crucial to address...

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How to Choose the Best Print and Mail Vendor?

FSSI logo FSSI on May 29, 2020

Are you considering transitioning to outsourcing your company's high-volume print and mail jobs, but uncertain about choosing the right service provider? Not all print and mail vendors are equal. Each business faces unique challenges, expectations, and regulatory requirements in communicating with customers...

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Benefits of a HIPAA-Compliant Printing and Mailing

FSSI logo FSSI on November 27, 2019

Maintaining data security and privacy is a top priority for today’s healthcare providers and health insurance companies, especially when it comes to patient communications. However, current rules and regulations can make compliance a timely and costly endeavor. That’s why partnering with a third-party,...

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