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Image: Person sweeping with a big manilla folder in the background that says customer data.

Address Cleansing and USPS Mailer Scorecard Guide

FSSI logo FSSI on January 11, 2021

How to Improve Address Quality in Mailing Campaigns Improve the efficiency of your mail campaigns and maximize your marketing strategies by effectively cleansing your customer mailing database. According to an Experian Data Quality survey, over 32% of address data is inaccurate, making it crucial to address...

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