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Leveraging Big Data in Customer Communications
on April 13, 2021
Big data is everywhere because, well — it’s BIG! Internet users, alone, generate an estimated average of 2.5 quintillion bytes (that’s A LOT - a quintillion is a number equal to 1 followed by 18 zeros) of data each day. 1 These massive data volumes are projected to double every two years. 2 All of this newly...
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Disaster Recovery Planning as Part of Your Business Continuity Plan
on March 25, 2021
It’s easy to assume a downtime event will never happen to your company, but the truth is more than 50% of companies have experienced a downtime event that lasted a full workday in the last five years. Of the companies that experienced a major data disaster, 96% of those that had a disaster recovery plan survived while...
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Improving the Data Security and Privacy of your Organization
on March 5, 2021
Is Your Company Doing Enough to Safeguard its Customers’ Sensitive Data? Data security and privacy are vital in today’s digital world for protecting personal customer information and maintaining your company’s reputation as a trusted brand. In this blog, we define sensitive data and how companies can help reduce...
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Want to Streamline Bill Payments? Add These Three Things to Your Statements.
on January 26, 2021
Billing statements have come a long way. Upgrades to design, such as the inclusion of color and graphics, have made statements much easier to consume. Digital printing took these changes to another level, enabling techniques such as personalization and data-driven graphics enhancements that allow billers to achieve...
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Address Cleansing and the USPS Mailer Scorecard
on January 11, 2021
The beginning of a new year is the perfect time to optimize your marketing strategies. One of the most beneficial ways to do this is by address cleansing your customer mailing database. According to an Experian Data Quality survey, over 32% of address data that businesses have is inaccurate. This incorrect data can...
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Improve Customer Engagement with Strategically-Designed Utility Bills
on December 10, 2020
Gas, electric, water, cable, waste management and more – almost every resident uses these utilities and subsequently needs to pay their bills. These utility bills or statements provide a unique opportunity to communicate with this dedicated audience, from providing payment due and account information to including...
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Ways to Improve Business Efficiency in 2021
on October 21, 2020
Have you been researching ways to improve your business in 2021? Or simply looking into different methods of increasing productivity? If you answered “yes” to either question, continue reading. The backbone of every successful company relies on an efficient workforce, which includes everyone from senior management...
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Social Media Strategies for Credit Unions
on August 21, 2020
5 Tips to Enhance Your Credit Union’s Social Media Strategy Now is the time to bring your credit union’s social strategy front and center. According to a recent Nielson study, social media usage has substantially increased during the coronavirus pandemic. In addition to having more eyes on the web than ever before,...